Tag Archive: how tinsel is made

  1. Festive on The Express

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    In December 2014, the internationally renowned British newspaper, The Express stopped at our headquarters in Cwmbran to visit our marvellous tinsel domain. The prestigious media outlet had the exceptional opportunity to learn more about our tinsel production.

    The Express found out with true astonishment that Festive is one of the largest tinsel manufacturers in the world, producing 148, 750 metres per month. Every year, Festive makes 12 million metres of twinkling and colourful tinsel, primarily used to enliven Christmas trees. Created from January to November, our high quality tinsel is successfully sold to prominent supermarkets, shops, and garden centres in the UK and abroad. The Express was particularly amazed to learn that during peak times, the factory has to stay open 24/7 to keep up with the endlessly increasing demand.


    During the tour in our tinsel realm, we happily revealed to The Express our fabrication process. We proudly showed the newspaper our 35 tinsel machines before explaining that our shiny Tinsel is made from metallised PVC, which is then firmly attached to a metal wire. One piece of Festive tinsel can be composed of up to 9 colours, whilst the best sellers are red, gold, and silver.

    Festive tinsel is also known for its originality as the tinsel comes in superb funky shapes. Indeed, with our 4 state-of-the-art die cut machines, our tinsel can take the form of the adorable Hello Kitty, or any football clubs’ badges, which amused The Express.


    To read the article, please click here.

  2. Festive on BBC’s ‘The One Show’

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    Last year BBC’s ‘The One Show’ came to see how tinsel was made at Festive Productions Ltd


    man spinning and cutting tinsel on measuring machine on the one show

    See Festive productions on the one show, see how tinsel is made

    Don’t mean to brag, but we are the biggest manufacturer of tinsel in the UK. We have 35 state of the art tinsel machines that produce over 18 million meters of tinsel every year, that’s enough to go from our offices in South Wales to Sydney and Back!

    We also produce licensed tinsel, whether it’s Hello Kitty, Kirstie Allsopp or own brand bespoke tinsel for various high profile clients.

    Last year Justin from The One Show came to visit our site and see how tinsel is made by the professionals. tinsel production specialist, Jason Poulsom, showed Justin how, using PVC film, tinsel is made.

    Our tinsel machines use a spinning motion, much like a candy floss machine, to get the tinsel together with a thin wire.

    The presenter from the one show is being shown how tinsel is made by Jason

    Jason showing Justin from BBC’s The One Show how tinsel is made

    Read Justin’s blog from BBC’s ‘The One Show’ here.



  3. Carwyn Jones, Wales First Minister, visited Festive

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    In December 2013, Festive had the tremendous privilege to welcome Carwyn Jones, Wales First Minister. We were delighted that Mr Jones, who was travelling through South Wales to evaluate the consequences his government’s financial support has on society, decided to stop in our headquarters situated in Cwmbran. The First Minister had the opportunity to find out how Christmas is prepared in Festive!

    During his visit, which lasted one hour in total, Mr Jones was first introduced to Festive rich history. He learnt, for example, that Festive, family-owned company founded in 1983, became the largest tinsel manufacturer in the UK after buying Widmanns in 2012.

    Mr Jones was taken on a tour during which he explored with wonderment our warehouse and factory shop. The First Minister, enlivened by the Christmas spirit emanating from Festive, was shown our original decorations designed to merrily enchant Christmas 2015. Mr Jones also had a thorough look at our high quality tinsel. Very impressed by our production, Carwyn Jones used one of our ingenious tinsel machines to make his own red gingham ornament.


    The First Minister shared interesting ideas concerning the future projects undertaken by our company. Carwyn Jones notably praised Festive initiative to bring manufacturing from China to the UK. Festive ensured financial support from the Welsh Government for this long-term plan creating jobs, and providing a boost to the economic dynamism of South Wales.

    The environmental policy led by Festive was also mentioned by Mr Jones, willing to make social responsibility a priority for Welsh businesses. The First Minister congratulated our company for our recycling commitment.

    The visit of Carwyn Jones truly pleased Festive staff who appreciated that the First Minister took some time from his busy schedule to come see how they work to make everybody’s Christmas magical and memorable!

    South Wales Argus covered the event.

  4. Festive on BBC

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    In December 2012, BBC journalist, Justin Rowlatt, showed an interest in Festive Productions, as it became the largest tinsel manufacturer in the UK after purchasing Widmanns.

    Justin was quite surprised to learn that Cwmbran, town in South Wales mostly known for its coal industry, is the tinsel capital of the UK. Festive supplies two-thirds of the twinkling decoration sold in the country. With 150,000 metres produced per day, Festive is a global leader in the sector of Christmas glamour and glitz.

    Justin also wondered how Festive keeps up with its Chinese competitors with cheaper production costs. The answer is quite simple: the sparkly Christmas must-have does not travel really well. Tinsel transported on boats from far Asia is more likely to become floppy. Festive customers, which are renowned supermarkets, shops, and garden centres, are aware of this fact, so they do not mind paying more if that means better quality!


    During his tour in our tinsel factory, Justin was truly amazed by our rich range of colourful and shiny tinsel products. Not only does Festive produce classical and popular red, silver and gold tinsel, the company also makes more daring products, such as gingham garlands.


    When the journalist was shown our production process, he discovered with awe our state-of-the-art tinsel machines functioning like candy floss makers. Indeed, after cutting strips of metallised PVC, our amazing and powerful tinsel machines spin the glossy bands together with a nylon cord. Festive produces 25 metres of tinsel every 6 minutes!

    Historians record the first appearance of tinsel in Germany, in the 17th century. At this time, the sleek product was used to reflect the light emanating from candles. Tinsel is believed to have arrived in the UK in the 1930s due to its immense popularity in the US.