Tag Archive: Widmanns

  1. Service Level Report

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    Here at Festive we have decided to take the unprecedented step of publishing our service level report information to keep you the customer informed about how we performed overall in 2012.


    Last year saw huge growth of 45% and also included the purchase of the 111 year old Widmanns business which obviously brought its own challenges but proved successful.

    Our order fulfilment rate rose to 98.4%, will right first time performance of 97.9%, incredible levels of service unheard of in the Christmas industry.

    Our largest area of growth in 2012 was our lighting category, our range doubled in size and turnover grew by a HUGE 730%, customers really bought into the new packaging and the fact that our lighting range is designed and selected by our QA team.

    So far our returns rate for last year is 0.28%, which has surpassed our expectations and should give customers considering their 2013 lighting range food for thought when choosing their supplier.

    We will of course continue to work hard to improve all levels of our quality and service and we welcome feedback regarding our performance.

  2. Festive on BBC

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    In December 2012, BBC journalist, Justin Rowlatt, showed an interest in Festive Productions, as it became the largest tinsel manufacturer in the UK after purchasing Widmanns.

    Justin was quite surprised to learn that Cwmbran, town in South Wales mostly known for its coal industry, is the tinsel capital of the UK. Festive supplies two-thirds of the twinkling decoration sold in the country. With 150,000 metres produced per day, Festive is a global leader in the sector of Christmas glamour and glitz.

    Justin also wondered how Festive keeps up with its Chinese competitors with cheaper production costs. The answer is quite simple: the sparkly Christmas must-have does not travel really well. Tinsel transported on boats from far Asia is more likely to become floppy. Festive customers, which are renowned supermarkets, shops, and garden centres, are aware of this fact, so they do not mind paying more if that means better quality!


    During his tour in our tinsel factory, Justin was truly amazed by our rich range of colourful and shiny tinsel products. Not only does Festive produce classical and popular red, silver and gold tinsel, the company also makes more daring products, such as gingham garlands.


    When the journalist was shown our production process, he discovered with awe our state-of-the-art tinsel machines functioning like candy floss makers. Indeed, after cutting strips of metallised PVC, our amazing and powerful tinsel machines spin the glossy bands together with a nylon cord. Festive produces 25 metres of tinsel every 6 minutes!

    Historians record the first appearance of tinsel in Germany, in the 17th century. At this time, the sleek product was used to reflect the light emanating from candles. Tinsel is believed to have arrived in the UK in the 1930s due to its immense popularity in the US.


  3. Festive Productions Purchase Widmanns

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    A great year just got even better for Festive Productions.

    With year on year sales already rocketing at +44% and now with the purchase of Widmanns, Festive are really demonstrating their ambitious plans for the future.

    Festive’s CEO Ian Newton comments: “We are delighted to announce we have purchased Widmanns which also includes the purchase of their Tinsel manufacturing operation, making Festive the only company making Tinsel in Britain. The Widmanns brand is steeped in heritage and we are excited about the potential the brand has, as well as the operating benefits we can create from the purchase.”