Our Story

About Us

Festive Productions is a traditional Christmas supplier with a contemporary design twist.

Embodying over 35 years of design, innovation and experience, Festive boasts a product range of over 8000 items including a wide bespoke offering. With two showrooms in the UK as well as a 3D virtual showroom, Festive is a market leader in the field of seasonal decorations.
Festive is based in Cwmbran, South Wales on a 250,000 square foot site which includes both its head office and distribution centre which has over 16,000 pallet spaces. This purpose built facility also includes an fulfilment centre for online retailers.

Mission Statement

Striving to delight, surprise and inspire each and every year with products designed to make every Christmas special.

Festive – Creating Christmas since 1983.

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Our Story

Festive Productions was established in South Wales in 1983 by the Hedlund Group. The Hedlund Group, run by the Hedlund family, was founded in 1927 by Alrik Hedlund.

Starting off selling paper products, bags and packaging the company made 190,000 Swedish Krona in its first year. The business experienced immediate and rapid growth over the following few years and by 1935, the turnover was over 1 million Swedish Krona.

The Hedlund Group has businesses across the world supplying both seasonal and non-seasonal products to independent and multiple retailers as well as manufacturing many items in its own factories.

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